Digital Marketing Blog

5 Excellent Beauty Marketing Strategies to Use in Your Next Campaign

The beauty industry has noticed a growing shift in what type of advertising works best in this new selfie-taking and social media using generation. In the United States, the beauty sector is estimated to reach a net worth of $90 billion by the end of 2020. Don't you think it's time to switch up your beauty marketing campaigns so […]

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How to Develop a Successful Lead Nurturing Strategy for Your Med Spa Business

For many med spas, getting leads is not the problem. There are many ways to get 'leads' online. The challenge is converting those leads into paying customers. One of the reasons why many med spas don't convert a lot of their site visitors (leads) is that they don’t have a lead nurturing strategy put in […]

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5 Essential Rules for Health and Wellness Industry Marketing

If you've never heard of snail slime face masks, donkey milk, or rage yoga, I'm sorry to break it to you, but your finger is not on the pulse of health and wellness marketing. With over $4.2 trillion floating around in this industry, it pays to do some deep diving research. But discovering what your […]

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Capitalize on the MicroNeedling Trend: Get Macro Leads

The beauty world goes through trends the way most people go through napkins. As a medical spa, it can feel like a rat race trying to take advantage of those trends while they're hot. MicroNeedling is hot right now! The good news for microneedling is that this trend has stuck around for a while. The […]

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Why Do You Need a Website for Your Med Spa? Here Are 5 Reasons

If you have a med spa and you have customers coming in, you might be wondering, why do you need a website? Creating a website for a med spa will bring many additional benefits to your business. If you want to learn the reasons, then this guide will provide them for you. Keep reading and […]

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7 Blog Post Ideas for Your Med Spa Website

The key to a successful blog is reader engagement and education. Blog post ideas come and go, but there are certain formats that work better than others. These formats include lists, how-tos, and product reviews. Although these aren't the only possible formats for blogs, they all have one thing in common: they are easy to read and […]

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How Hyperlocal Marketing Can Benefit Your Med Spa

Around 82% of consumers research online before making a purchase. And, 46% of all searches on Google are local. That's a huge number of people searching for local businesses. If they don't find your business, you're missing out on a large number of potential customers. How do you tap into those searches? The answer is hyperlocal marketing […]

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5 Simple but Effective Lead Generation Strategies for Your Med Spa

The Med Spa industry has enjoyed positive growth every year since 2010. When you consider how these procedures are simple, quick, and cost-effective, growth like this isn't really surprising. But despite the industry's tremendous expansion, Med Spa companies still need lead generation strategies. If you are the owner or operator of a Med Spa franchise looking […]

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How to Improve Your Med Spa Lead Conversion Rate

Did you know that 79% of marketing leads don't get converted into sales? Putting some time and just a little money into your leads can dramatically boost the conversion rate and help your Med Spa business. Nurturing your leads after spending money to generate them is the key to getting the results you want from them. Here […]

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9 Medical Spa Marketing Ideas You May Not Know About

Marketing your med spa the old fashioned way just won't cut it anymore. Here are 7 medical spa marketing ideas you you should be looking into.

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