There are about 4,200 med spas operating in the US. And that number is only expected to grow. How does your brand stand out from the crowd? Automated email marketing is a great way to reach customers. But your emails must stand out if you plan to get...
The beauty industry has noticed a growing shift in what type of advertising works best in this new selfie-taking and social media using generation. In the United States, the beauty sector is estimated to reach a net worth of $90 billion by the end...
For many med spas, getting leads is not the problem. There are many ways to get 'leads' online. The challenge is converting those leads into paying customers. One of the reasons why many med spas don't convert a lot of their site visitors (leads) is that they don’t...
If you've never heard of snail slime face masks, donkey milk, or rage yoga, I'm sorry to break it to you, but your finger is not on the pulse of health and wellness marketing. With over $4.2 trillion floating around in this industry, it pays to do some deep diving...
The beauty world goes through trends the way most people go through napkins. As a medical spa, it can feel like a rat race trying to take advantage of those trends while they're hot. MicroNeedling is hot right now! The good news for microneedling is that this trend...
If you have a med spa and you have customers coming in, you might be wondering, why do you need a website? Creating a website for a med spa will bring many additional benefits to your business. If you want to learn the reasons, then this guide will provide them for...
The key to a successful blog is reader engagement and education. Blog post ideas come and go, but there are certain formats that work better than others. These formats include lists, how-tos, and product reviews. Although these aren't the only possible...
Around 82% of consumers research online before making a purchase. And, 46% of all searches on Google are local. That's a huge number of people searching for local businesses. If they don't find your business, you're missing out on a large number of potential...
The Med Spa industry has enjoyed positive growth every year since 2010. When you consider how these procedures are simple, quick, and cost-effective, growth like this isn't really surprising. But despite the industry's tremendous expansion, Med Spa companies...
Did you know that 79% of marketing leads don't get converted into sales? Putting some time and just a little money into your leads can dramatically boost the conversion rate and help your Med Spa business. Nurturing your leads after spending money to generate them is...