Digital Marketing Blog

The Importance of Review Management

Do you have a small business? If so, then online review management is something that you should not be ignoring. The importance of reviews and ratings for your business can't be stressed enough - it's an essential part to the success of your company. Reviews are important because they help consumers make decisions about whether […]

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What IS Google My Business And Why Your Business Needs It

On average, businesses receive 59 actions per month from their Google My Business Listing. Does this sound enticing to you? Are you looking for new ways to help people engage with your business online? If you're not using Google My Business, now is the time to start. Read on to learn more about it and the benefits it has […]

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Social Media Marketing: 6 Tips for Advertising Your Spa

If you own a business of any kind, you'll want to have an online presence in the social media world. Social media has climbed the ladder to become one of the top ways to advertise and reach your audience. Because of this, it's a great way to market your spa! Using social media to advertise your spa […]

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How Competitive Is the Medical Spa Industry?

Medical spas offer something that everyone wants: the ability to feel confident in the way they look. Of course, when there is an in-demand industry, you can expect that there will be businesses popping up left and right to meet those demands. That has happened in the world of medical spas, and it has made […]

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Med Spa Marketing: 10 Ways to Bring in More Business For the Holidays

According to the American Med Spa Association, marketing strategy is one of the top 3 concerns among med spa owners in 2019. And considering med spas are more popular than ever with younger patients, that's no wonder.  The holidays are coming up, which means your patients have more time to get in their bi-annual appointment. Your […]

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4 Tips for Responding to Negative Reviews Online

Customers love sharing their opinions of a company. Unfortunately, that opinion isn't always favorable. Customers who have a negative experience are more likely to leave a review than their cheery counterparts. These reviews can sting, affecting your pride and your business' bottom line. Still, it's important to address negative reviews in a timely, professional manner. Keep reading to learn […]

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Injecting Revenue: 5 Cool Ideas for Beauty Ads to Market Skin Treatments

Are you a med spa looking to get more traffic through the door? Beauty ads can help give that a boost. Today's market is bustling with opportunities for those in the know. Read on to learn more about our top tips for creating successful beauty ads for your business. 1. Less is More What's the […]

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What Is the New Inbound Methodology ?

With so many consolidations happening in the medical industry these days, your med spa needs to be more competitive than ever.  Inbound marketing can help you generate more leads and boost conversion rates. If this sounds good to you, you're not alone. Because if you aren't taking advantage of these tactics, you can be sure […]

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How a Med Spa Can Develop a Results-Driven Content Plan

The med spa market is growing, and by 2025, it’s expected to reach $27.5 billion. For those in the market, that’s a big opportunity, but you also need to know how to take advantage of it. Instead of spending your time reaching out to prospective customers, this is a good time to shift to an inbound […]

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Understanding the Inbound Marketing Methodology: Essential Components of an Effective Inbound System

According to the American Med Spa Association, 28% of med spa owners list marketing strategy as a top concern for their business. With all the ins and outs of healthcare regulations to navigate, the last thing you want to worry about is attracting customers to your business. And with the healthcare industry losing more to bad debt […]

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